Walmart account deactivated? Stay calm—we’re here to help.
Having your Walmart account deactivated can feel overwhelming and leave you unsure of what to do next. Losing access to the Walmart marketplace can disrupt your business, impact your income, and create uncertainty about your future. However, it’s important to know that there’s a way forward.
Similar to Amazon account reinstatement, Walmart provides a process for sellers to recover their accounts and get back to business. Knowing the steps and strategies for Walmart account reinstatement is key to overcoming this challenge and getting your e-commerce operations back on track.
To avoid Walmart account deactivation, it’s crucial to understand and follow Walmart’s strict policies while familiarizing yourself with the reinstatement process. Let us guide you through it!
Walmart Account Deactivated: What's next?
If your Walmart account has been deactivated, it means your seller profile on the Walmart marketplace has been suspended or made inactive. This can happen for a variety of reasons, such as violating Walmart’s policies, issues with your product listings, or failing to meet the platform’s seller guidelines. When your account is deactivated, you’ll lose the ability to list or sell products until the problem is resolved and your account is reinstated.
Walmart typically sends warning notifications to the primary contact listed in your Partner Profile. These alerts give you a chance to address the issues outlined in the message and comply with Walmart’s requirements. It’s important to act quickly to avoid further complications.
Every Walmart suspension is unique. Some sellers may face a 14-day suspension, while others could risk permanent account termination. You’ll receive an email from Walmart support explaining the reason for your suspension and the steps needed to resolve it.
If your account was suspended due to not meeting Seller Performance Standards, you can file a Walmart account appeal by following proven best practices. Just like with Amazon, it’s crucial to carefully review the suspension email to understand the specific issues and requirements. Taking the right steps can help you regain access to your account and get back to selling on Walmart. Need help? We’re here to guide you through the process!
Reasons your Walmart seller account was deactivated
Find Out Why Your Walmart Account May Have Been Deactivated
If your Walmart account has been deactivated, it’s crucial to understand the potential reasons behind it. Here are some common causes that could lead to suspension:
Reason #1: Policy Violations
Breaking Walmart’s policies and guidelines, such as listing prohibited items or engaging in deceptive practices, can result in account suspension.
Reason #2: Breach of Agreement
Failing to comply with the Walmart Marketplace Retailer Agreement can lead to trouble. Sellers must stay updated on the terms and conditions and adhere to them at all times.
Reason #3: Performance Issues
Consistently low ratings, high order cancellation rates, or poor customer service can trigger suspension due to subpar seller performance.
Reason #4: Intellectual Property Infringement
Selling products that violate intellectual property rights, like unauthorized use of trademarks or copyrighted materials, can lead to account suspension.
Reason #5: Account Security Concerns
Suspicious account activity, unauthorized access, or neglecting security measures may prompt Walmart to suspend your account to protect both you and the platform.
Reason #6: Failure to Fulfill Orders
Repeatedly failing to fulfill orders, causing delays or cancellations, can result in suspension for not meeting Walmart’s service standards.
Reason #7: Pricing Violations
If your products are found at significantly lower prices on a competitor’s site or marketplace, Walmart may suspend your account.
Reason #8: Misuse of Seller Tools
Misusing Walmart’s seller tools, such as manipulating product listings or misrepresenting inventory levels, can lead to suspension.
Reason #9: Non-Compliance with Trust & Safety Standards
Sellers must follow Walmart’s Trust & Safety Standards Agreement, which includes avoiding:
Regulatory compliance issues (e.g., risky or banned products)
Offensive products
Intellectual property violations
Reason #10: High Return Rate
Walmart requires that your return rate not exceed 6% within 90 days. A higher rate may indicate issues with product quality, order accuracy, or customer satisfaction, leading to scrutiny or suspension.
To avoid Walmart account deactivation, it’s essential to thoroughly understand and follow the platform’s policies and guidelines. If your account is suspended, addressing the underlying issues promptly is key to a successful Walmart appeal. Need help? We’re here to guide you through the process!
What Walmart seller guidelines should you follow?
To thrive as a Walmart seller, it’s essential to adhere to Walmart Marketplace Seller Performance guidelines and meet other critical criteria. Here are the key factors to focus on:
Product Listing Quality
Ensure your Walmart marketplace listings are accurate and of high quality. Use clear, descriptive titles, detailed product descriptions, and precise images to enhance customer trust and satisfaction.
Customer Service Responsiveness
Respond promptly to customer inquiries, concerns, and feedback. Providing quick and helpful support is crucial for delivering a positive shopping experience and building long-term customer loyalty.
Valid Tracking Rate (VTR)
Maintain a Valid Tracking Rate (VTR) above 99% within a 14-day period. This requires providing valid tracking information and ensuring timely delivery scans for every order.
Cancellation Rate
Keep your cancellation rate under 2% within a 14-day period. Avoid canceling orders after they’ve been placed to maintain a reliable and trustworthy seller profile.
On-Time Delivery Rate (OTD)
Achieve an On-Time Delivery Rate (OTD) of over 95% within a 14-day period. This ensures orders are delivered on or before the expected date, meeting customer expectations and boosting satisfaction.
By prioritizing these factors, you can maintain strong performance metrics on Walmart Marketplace and avoid potential account issues. Need assistance optimizing your seller account or resolving suspension challenges? We’re here to help you succeed!
How to get your Walmart seller account reinstated
Facing a Walmart account suspension due to policy violations, performance issues, pricing discrepancies, or a breach of Walmart’s agreement can feel overwhelming. However, the path to Walmart account reinstatement is achievable with diligence, a clear understanding of Walmart’s policies, and a well-structured approach. Here’s a step-by-step guide to help you navigate the process effectively:
Step 1: Stay Calm and Avoid Panic
It’s natural to assume Walmart made a mistake when your account is deactivated. However, like Amazon, Walmart bases its decisions on data. Instead of disputing the suspension, approach the situation by acknowledging potential issues. Avoid letting emotions cloud your judgment, and focus on creating a fact-based, professional Plan of Action for your Walmart suspension appeal.
Step 2: Be Proactive, Not Reactive
Take the time to thoroughly assess the situation before responding. Gather all relevant documents and understand the specifics of the violation. Rushing your response without proper preparation can harm your chances of reinstatement.
Step 3: Acknowledge Responsibility
Admitting fault, even partially, can strengthen your case. Walmart is more likely to accept your appeal if you demonstrate accountability. Identify areas where your operations may have fallen short and highlight opportunities for improvement.
Step 4: Develop a Clear Action Plan
Once you’ve identified the issues, create a detailed plan to address and resolve them. Walmart’s appeals team wants to see how you’ll prevent future problems. Whether it’s updating internal processes, hiring new staff, or switching suppliers, show that you’re committed to long-term improvements.
Step 5: Write a Concise and Factual Appeal Letter
Craft a detailed appeal letter that directly addresses the concerns outlined in Walmart’s notification. Be factual, objective, and to the point. Attach necessary documents but avoid overwhelming the appeals team with excessive information. A clear, concise letter increases your chances of success.
Step 6: Seek Expert Help if Needed
If your initial appeal is unsuccessful, consider hiring Walmart suspension appeal experts. Professionals like SecondChanceSolutions specialize in resolving complex issues such as agreement breaches, counterfeit goods, and platform manipulation. Their expertise can significantly improve your chances of reinstatement.
Step 7: Monitor Performance Regularly
Implement performance monitoring tools to track key metrics and identify compliance issues in real time. Use analytics platforms or e-commerce management software to stay on top of your performance. Set up automated alerts for deviations, enabling you to address potential problems before they escalate.
By following these steps, you can effectively navigate the Walmart account reinstatement process and avoid future suspensions. Need expert guidance? We’re here to help you every step of the way!
Does Walmart make any exceptions regarding seller account deactivations?
While Walmart account deactivation can be a serious issue, there are certain situations where exceptions may apply. Here are some circumstances where Walmart might consider leniency or reinstatement:
#1 First-Time Offense
If you’ve committed a violation for the first time or can demonstrate a genuine misunderstanding of Walmart’s policies, Walmart may show leniency. Instead of immediate suspension, they might issue warnings or impose temporary restrictions, giving you a chance to correct your mistakes.
#2 Prompt Corrective Action
Taking swift action to address the issues that led to your suspension can improve your chances of reinstatement. Whether it’s fixing policy violations, improving performance metrics, or adding new safeguards, showing Walmart that you’re committed to resolving the problem can work in your favor.
#3 Evidence of Operational Improvements
Providing documented proof of significant improvements in your operations can strengthen your case. This could include updated policies, enhanced quality control measures, or investments in customer service training. Demonstrating a commitment to compliance and better practices may encourage Walmart to reconsider your account status.
#4 Exceptional Circumstances
In rare cases involving situations beyond your control—such as system failures, natural disasters, or legal disputes—Walmart may consider exceptions to suspension. To support your claim, provide detailed evidence like order records, communication logs, and relevant documentation. Include specific details about when the issue occurred, the number of orders affected, and the overall impact on your operations.
To maximize your chances of a positive outcome, it’s crucial to thoroughly understand Walmart’s policies and address any issues proactively. Maintain open communication with Walmart’s Marketplace support team and present your case clearly and professionally. Need help navigating the process? We’re here to guide you every step of the way!
The answer? Avoid seller suspensions
The key to avoiding Walmart account deactivation is strict compliance with Walmart’s policies, guidelines, and performance standards. This means maintaining high-quality product listings with accurate descriptions and images, ensuring on-time order fulfillment, and delivering exceptional customer service.
Staying updated on Walmart’s policy changes and addressing any issues or violations promptly is critical. By prioritizing compliance and proactively managing your Walmart seller account, you can reduce the risk of deactivation and build a successful, long-term presence on Walmart Marketplace.
If your Walmart account has been deactivated, you don’t have to face the challenge alone. The reinstatement process can be complex and stressful, but our team of Walmart suspension appeal experts is here to help. Contact us today for expert guidance and support to get your account back on track!
Author
Sanad Ali
Sanad Ali is the co-founder and co-owner of SecondChanceSolutions, a firm dedicated to solving Walmart-related issues for third-party sellers and vendors. Sanad has personally assisted hundreds of third-party sellers in reinstating their accounts and product listings. With years of experience as a Walmart seller, Sanad brings deep expertise to the table, supported by a dedicated team that handles the heavy lifting.